college essay suggestions

by Mark Hofer Mark Hofer No Comments

I Did vs. I Can’t

One student wrote, “I couldn’t do anything.”

Another student said, “I did this,” and quickly outlined five things they made and did over the last year, enthusiastically adding details about what they learned in the process.

Which student do you think was accepted to more colleges and provided more financial aid?

The year of 2020 – 2021 was a year of challenges and hopefully many changes in perspective. I have worked with teens for over twenty-five years, and they are my continuous and highly vocal barometer of social trends, the incoming cultural perspective, parenting standards, and fervent offerings of the current “song of my generation” – Pursuit of Happiness by Kid Cudi, seriously? Teens are amazing, when they want to be. I have witnessed this often. However, this past year has provided teens (and parents) with a blatant choice to seize this odd period and seek out treasure—or gravitate towards the human default statement: “I can’t.” 

I have seen more teens flush more time down the toilet in the past year because of one thing—apathy. While NetFlix and Forge of Empires are definitely part of the equation, apathy is the driving variable. In its most basic definition, apathy is the mental default to laziness and pessimism. Conversely, I have seen an equal number of students discover more about “learning more with less” than ever before. More than ever—and now buoyed by the evidence I have witnessed this past year—it is clear that the “apathy vs. intellectual resourcefulness” behavior is not genetic; it is learned.

While Carol Dweck opened the conversation about growth-mindset, I think there is much more value in helping students develop curiosity and gumption…and embrace a good failure now and again. Failure can be solid evidence for the pursuit of a worthy challenge, and gumption. One good failure is much better than a year of “I couldn’t.” Fail forward. Communicate learning and growth. Dare to look and be foolish.

I don’t like to frame everything for teens around college applications, or even education. That only diminishes self-driven and curious learners who later become thoughtful and intentional voters. However, I take great joy in helping students showcase their character, skills, interests, and talents in pursuit of higher education and financial support. And while colleges require evidence for academic challenge and metrics of success, good schools increasingly value and reward curiosity, gumption, and even failure. 

Most college admissions representatives are authentically open about what they look for in applicants and applications. While they admit being held hostage to metrics such as GPA and test scores, the best of them will openly admit they are human. They want to find a diamond. They want to champion the underdog. And they admit, a student who “did something” gains more empathy than one who “couldn’t do anything” every time. A student who can clearly and convincingly communicate what they learned when failing to create a sourdough bake bread starter, building a loom, creating a YouTube channel, starting an Etsy business, taking the free Harvard CS50 class online, or toilet training their cat, is going to gain more empathy and support in the evaluation and admission process than a student who announces, unapologetically, “I couldn’t do anything.” Carpe diem.

For those who want to be a student who says “I did,” or help support one:

by Mark Hofer Mark Hofer No Comments

Learning vs College Applications

“What should I do during vacation… you know, to look good on college applications?”

I hear this question often. Students and parents usually want to know if attending an organized camp, traveling far away to help people, or taking a college class will look good on college applications. I first acknowledge that each of these experiences can be valuable—and then suggest that painting a house, babysitting, publishing a blog, getting a j.o.b., learning an instrument, taking a bike apart, learning to sew, taking a daily walk, volunteering, speak (and think!) only in Spanish for a week, or even becoming a busker… can be just as valuable, when approached with the right mindset and two questions.

“Never let formal education get in the way of your learning.”

– Mark Twain

Okay, what are these questions that lead to college application success?

  1. Why am I doing this? (No, really, why?)
  2. What did I learn today?

A student who habitually keeps these two questions front of mind, every day, will shine on any application. “Why did I take X class, program, job, internship, trip?” And “What were the most important things I learned, and why are they important?” Document answers. Share answers with others. Apply what you learned. Applicants will quickly separate themselves from all the other outstanding academics and test takers by providing clear evidence of self-driven and intentional choice-making, and authentic reflection.

However, this isn’t just about college applications. We would all be more effective if we started the day by asking “Why am I doing this?” and finishing with “What did I learn?” Unfortunately, the competition, hype, and unwarranted focus on admission to elite colleges has derailed all of us from attending to Why? and What? But colleges and universities are now looking beyond GPA and SAT scores. Spurred by increasing student depression, anxiety, and suicides, schools are shifting evaluation criteria and now actively seek students who routinely ask these important questions. Why? Because student who ask these questions make better choices, and are more successful in college. They become intentional learners and make thought(filled)-driven choices.

“My grandmother wanted me to have an education, so she kept me out of school.”

– Margaret Mead

The most competitive college applicants will provide clear evidence for attending to Why? and What? questions. Can a student effectively communicate why they did X, and what they learned? Students who provide consistent evidence of these behaviors will stand out like a beacon in a sea of sameness. Where students go during vacations or what they do is secondary to what they learn. Learning to effectively communicate their intentional, self-driven, and courageous growth is the best way a student can… you know, look good on college applications.

“Education is what remains after one has forgotten what one has learned in school.”

– Albert Einstein

by Mark Hofer Mark Hofer No Comments

College Applications: Secret Sauce Part II – Recommendations

College applications are evaluated on surprisingly few components: GPA, Standardized Test Scores, Essays, Recommendations, Extracurriculars, and FAFSA.

This can actually serve as a checklist for juniors as they tackle the college application process or a guide for freshmen and sophomores. I stress to students that they actually control many pieces of the college application process. Although maintaining high marks on some components – like GPA and the SAT/ACT scores – may not be easy, these metrics are actually a testament of making good choices, responsible time management, and understanding and communicating information effectively. These metrics also represent making good choices and seeking out support. Colleges know this and equate these numbers and habits with college readiness and potential, often using these metrics as the first major gatekeeper to admission. However, once this primary GPA/test scores gate opens, there are many equally – if not more important – pieces in gaining admission.

Essays are another important element of a competitive college application. Writing a good essay is equal parts formula, drafts, feedback, proofing and personal creativity. If enough time and resources are used appropriately, a student controls the success of his or her essay. Unsuccessful essays are most often the result of being rushed, undeveloped, and/or not proofed. Colleges know this.

Extracurricular activities are also a factor in providing an accurate and engaging illustration of character, interests, strengths, and potential. However, admissions evaluators mainly use this timeline and illustration of interests as supporting evidence of a student’s curiosity, passion, and commitment over time. But there is one piece of the application umbrella that is often ignored and left unattended and almost as an afterthought – recommendations.

In an increasingly competitive college admissions environment, recommendations are becoming more important than students can imagine. While many students come with high GPAs and test scores paired with impressive extracurriculars and compelling essays, recommendations are not controlled, created or submitted by the student. Or are they?

As a college admissions consultant and educational planner, I advise all students to practice building relationships with adults. Early! Although it may not be currently vogue among teens to seek out conversations with adults and ask for advice or help, the relationships built over time will be invaluable in life… and yes, possibly the source for references and recommendations. Colleges know that authentic recommendations provide evidence of a student’s long-term and genuine commitment to others over time. In addition, a good recommendation often gives insight regarding a student’s character, growth, maturity and even the applicant’s sense of humor.

While students often assume they have little control over recommendations written for their college applications, these application components often take the longest time to prepare and cultivate and are quickly becoming one of the most important. For this reason, one of the first things I teach students is an awesome four-step handshake… and challenge them to practice often. It’s just like Snapchat, but for real.

by Mark Hofer Mark Hofer No Comments

The College Essay – Are You A Hero? Yep.

The Iliad. The Odyssey. The Wizard of OZ. The Princess Bride. Harry Potter. Star Wars. Most episodes of My Little Pony.

These are some of the most popular stories in history and they all follow a simple progression referred to as The Hero’s Journey. Why is this formula so popular? It works. Many discussions and dissertations have attempted to discern why. The blueprint may satisfy the natural levers connected to human empathy, it may simply be the optimal path to convey a story, or it could be a sequence that humans naturally enjoy. But for whatever reason, it is an extremely effective way to tell a story.

Currently, many High School juniors are seriously starting to think about college and college applications. One of the main components of that campaign is the notorious and infamous Personal Statement Essay. It is, simply, a 650 – word statement of who you are and what’s important to you. How hard can that be, right? Actually, this component can often be the Achilles’ heel for many college applications and a quick toss onto the “Thank you, no.” pile. Fortunately, this does not need to be the case.

With history as a guide, I encourage students to leverage a technique that has worked for millennia. Describe a meaningful event in your life using the Hero’s Journey as a template to describe who you are and what is important to you. It does not have to be an epic adventure, the cure for world hunger or musings about winning a Pulitzer Prize. It actually shouldn’t be. I suggest students start the essay development process by describing a time they were happy, sad, scared, embarrassed or inspired. If it was an important experience for them, it can usually be used to provide evidence of maturity and examples of character. Does the essay describe your character and what is important to you? These are things that college application evaluators really want to know.

I also provide some basic tenets to guide students as they approach their essay. Start early. No, start early, as in six months early. The Ugly First Draft is the hardest. Use simple language. Allow time for great ideas to surface. Have people of different ages, cultures, religions, and perspectives read it and provide feedback. Have someone proof the last three drafts and then let it sit for three days to make sure there isn’t anything to add. Done. And one more thing, please do yourself – and every college admissions reader – a huge favor. Unless you have an incredible and unique twist, don’t write about sports. Even if you choose to write about My Little Pony, it will make a more memorable impression on evaluators as they wade through a half-filled pool of essays about sports.

For more college essay information:

A great book about successfully grappling with college application essays is by Ethan Sawyer – College Essay Essentials. His website, The College Essay Guy, specifically addresses essays and is also a great resource.

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